For Zimbabwe’s businesses, the unpredictable environment of recent months has brought its challenges. Along with this, threats to brands’ reputations have surfaced as companies struggle to navigate to every change on the market. For some businesses, reputation management has been…
“For many companies the most visible manifestation PR work is the earned media placement, that is, an article, interview, or segment that features their brand. But like any kind of brand content, the stories created are the culmination of weeks…