Mutual Gardens Solar Plant Commissioning

Magna Carta took the lead in crafting, positioning and key messaging, press release, invitation letters to key VIPs and media; and developing programme for the commissioning.


  • Create and facilitate an engagement platform that connects Old Mutual to the Ministry of Energy and Power development
  • Strengthen relationship between Old Mutual and the media
  • Create a platform where journalist can interact with Old Mutual executives


  • Media briefing were conducted to create hype and awareness around the commissioning
  • Press release share with the media
  • Invited and facilitated all travelling logistics for media

During the commissioning

  • Arranged on the ground media interviews for Old Mutual executives.
  • Arranged tour of the solar plant for the VIPs and media
  • Duration: One day event ( 3 October 2021)


  • 10 in-country media attended
  • 10x articles published in the media from journalist that attended
  • Minister of Energy and Power Development and other energy regulators attended
  • Total Reach : 22 060 901
  • Free coverage worth :$2 030.94usd