TBWA Zimbabwe, in partnership with Wunderbrand, recently held a brand masterclass in Harare. The masterclass unpacked how to build brands in an emerging market, including brand strategy and brand [...]
Participating in local causes or volunteering your time & your staff’s time in community events says a lot about a company’s sincerity. By doing good deeds without expecting anything in return, companies can express their concern & support for specific issues and social. #CSR
When identifying and launching a CSR initiative, as a business you should involve your employees in the decision-making process. By treating employees fairly and ethically, companies can demonstrate CSR.
One primary focus of CSR is the environment. Businesses, regardless of size, have large carbon footprints. Any steps a company can take to reduce its footprint is considered good for both the company and society. #CSR #reputationmanagement